Adding Service Descriptions

Add and edit a clear service description that is visible on the online booking page.

2 min read · Updated October 2, 2026

Adding Service Descriptions

A clear service description helps clients quickly understand what is offered, how long it takes, and why it is worth booking. Add or edit it in the service settings and it appears on your booking page.

Open services

  1. Log in to Appointible.
  2. Click Settings in the left menu.
  3. Under Services, rooms and equipment, click Services.

Select a service

From the list on the Services page, click the service that needs a description. The Edit service window opens on the Details tab.

Add the description

  1. Find the Description field under the service Name.
  2. Type a short, clear explanation of what is included in the service, who it is for, and any important notes (for example, preparation steps or what to bring).
  3. Use simple language and keep it focused on what helps clients decide to book.

A helpful structure is:

  • What it is: A one-sentence summary.
  • What is included: Key steps or features.
  • Timing and results: How long it takes and what clients can expect afterwards.

Control online visibility

The service description is shown on your booking page when the service can be booked online.

  1. On the same tab, make sure Available in Booking Website is on if the service should appear on your booking page.
  2. Optionally, under Visible to clients, use the Price and Duration switches to choose whether clients see the price and the duration next to the service.
  3. Click Save to apply the changes.

On the booking page, clients see the service card and can click View details to open the full description and details.

Tips for better descriptions

  • Keep it short and scannable – 3 to 5 short sentences are usually enough.
  • Highlight what makes the service different or special.
  • Mention any requirements (arrival time, preparation, age limits, etc.).
  • Use the same tone across all services so the menu feels consistent.

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